How Much Is Too Much?

It is an age old dilemma for coffee lovers. Whether or not to keep paying that ever increasing price for your favorite specialty drink or try to cheapen the cost by going smaller and less extravagant. I personally, can attest to the addiction caused by a white chocolate mocha. It is the definition of divine, but while I love the drink, I do not love the price tag. In an economy where money is always tight and budgets need to be strict, spending  upwards of four dollars on one specialty drink cannot be a daily luxury.

Often when I travel, I tend to give in more often to the specialty drinks. I often notice a price difference depending on what state I am in when I visit different stores mostly in the Midwest. While the difference is only a couple cents, it can add up drink after drink.

Courtesy of wsj.com

Courtesy of wsj.com

With the ever rising cost of coffee, I often wonder when I will reach a breaking point. How much will be too much? Can you even put a dollar amount on on the personal value of a cup of coffee? I do say to myself, if I ever spend more than $7 on a latte, there is a serious problem, but would that stop me from getting a latte if I visited Russia? Probably not.

Even though daily costs associated with coffee continue to rise, there are ways to pinch pennies and still enjoy some caffeinated heaven. You of course can visit a blog post I’ve written regarding creative ways to lessen the cost or ask the barista at your local store. Consider them the coffee experts; they are the source that would know best about their product and ways to cut a couple corners on the final bill.

The easiest way to lower the cost of coffee? Make it at home. Sad but true. After calculating the cost of the machine, K-Cups, and additives, my daily coffee when made at home in my Keurig evens out to about a dollar a day for 16 oz of pure deliciousness. Much cheaper than any store I know of. While it will never replace one of my favorite experiences; visiting my local coffee shop for a white mocha, it certainly makes me breathe easier with my finances.

Holiday Gift Guide

Earrings

coffee earrings

$40

From TorchfireStudio via Etsy.

Make Coffee Not War

makecoffeenotwar

$8

Via TheSalvagedSparrow on Etsy.

Coffee Cozy

coffeecozy

$7

Via WarmestFuzzies from Etsy

Barista Coffee Cup Series

il_570xN.363539189_suqd

$38.85 

Via TheWordShop via Etsy

I Love You A Latte Tank

i-love-you-a-latte-tank.american-apparel-unisex-tank.athletic-grey.w380h440z1

$30.99

Via Skreened.com

Coffee: (n.) a hug in a cup shirt

coffee-a-hug-in-a-cup-tee-artistamp.american-apparel-unisex-v-neck-tee.athletic-grey.w380h440z1

$28.99

Via Skreened.com

Keep Calm And Have Coffee

keepcalm

$8.99

Via KeepCalmAndStayGold via Etsy

Caffeine, It’s A Food

il_570xN.389051168_hznh

$27.00

Via Coffee Tea Print Typography via Etsy

Coffee Pendant

il_570xN.340214095

$14.00

Via Lizabettas via Etsy

Dr. Seuss Mug

7117VTu54RL._SL1491_

$11.95

Via Amazon.

Coffee Nightlight

4170eEqNchL

$8.96

Via Amazon.

Mustache Mug

51IPVmDFpkL._SX450_

$11.28 

Via Amazon.com

Coffee Cufflinks

61DJV-o5M9L._SY500_

$14.95

Via Amazon.com

Onward: How Starbucks Fought For It’s Life Without Losing It’s Soul

By Howard Schultz – Hardcover

9781609613822_p0_v1_s260x420

$10.40 

Via Amazon.com

Have a wonderful Merry Christmas all my little caffeine addicts!!

Coffee Fest Chicago

Ladies and gentlemen, the long awaited post about Coffee Fest Chicago 2012 is here!

It was a phenomenal time. As a team, we attended seminars about training, to go food options, and boosting sales. Each one had something to learn about and was very informative. It was a honor to learn from leaders in the industry, people such as Jack Goot from the Midwest Barista School and experts from Dillano’s Coffee Roasters.

The showroom floor was packed! With products from buffalo meat (yes I did try some; tastes like jerky) to personal roasters, to magazines and training manuals, to mobile apps, everyone who has a stake in the coffee industry was there.

Best products, in my opinion, were:

Viper Espresso Machine

(* one of the best parts of the espresso machines were the new “naked” portafilters!)

Pro Bar Halo Smores Bar

(*Yes there were so good I ordered a box of my own. Dairy free, gluten free, and organic heaven.)

Perka Mobile App

(*I downloaded it right then and there at the booth, this is where loyalty technology is going.)

Best highlights were:

Meeting and chatting Anna Gutierrez (one of the top female baristas and coffee industry professionals in the nation!)

She was recently featured on the cover of Barista magazine, along with two other top female professionals, and hosted the latte art competition at the Fest.

One question I asked her was how she got her start in the coffee industry. She said she also started out as a barista and her passion grew. She too started out at a Starbucks and moved on to work with Dillano’s for a decade and is a large part of the SCAA (Specialty Coffee Association of America). The entire article is available here to read, truly inspiring!

Anna is on the right in beige.

The Latte Art Competition

Unlike the Barista Competition, this drinks are based solely on their looks.  At the beginning of the weekend, they had an entire grid in our programs that we could track the competition. I would say that about 65% of the competitors were male which I found interesting. Their pours were fantastic, at least much better than I can do at my current point.

It was an information packed forty eight hours! Coffee Fest provided much food for thought (no pun intended!) and innovative solutions to some current problems. It was a pleasure meeting with industry professionals and companies and was a blast trying new product. The Ghirardelli booth was a hit (mochas and free chocolate, yes please!) as was every booth with an espresso machine. We were like kids in a candy store, and it was great.

Siphon Coffee

Oh my lanta. If you have a desire to try new ways of brewing coffee and appreciate a good old fashioned coffee tasting, siphon coffee at the All Chocolate Kitchen is for you. Credit goes to my sister for finding this treasure and initiating the phenomenal experience. Now, for those of you who are not aware as to the process of siphon coffee, do not fear, you are not alone. I had only heard rumors about this brewing process, much less taken part in it personally. Siphon coffee is a marriage between chemistry and coffee. It is a combination of french press and conventional brewing.

While the equipment can look like something out of hookah bar instead of a coffee house, siphon coffee is truly a unique process. Watching this experience was incredibly intriguing. I strongly encourage anyone who has the opportunity to view it, to do so and take notes.

Not only was it a joy to watch, but it was also one of the best cups of coffee I have ever had. I have done numerous coffee tastings and have never enjoyed one as much as I did with siphoned coffee. At the All Chocolate Kitchen, they import only one roast of coffee directly from Rome, Italy. It is a dark roast, from what I understood, ranging in darkness between espresso and italian roast. It was fantastic. I normally take some cream and sugar in my normal, daily coffee, but this brew was the definition of perfection and I drank it all black. It had distinct and beautiful nutty notes with hints of cocoa that were brought out with accompanying chocolate covered nuts on our table.

The process of siphon coffee uses the heated water in the bottom beaker and then adds the top piece to act as a vacuum to suck the hot water up through the glass tube. It then mixes with the coffee grounds in the top chamber and is constantly stirred, agitating the grounds and exacting as much flavor as possible. Then, the coffee slowly leaks back into the bottom beaker, through a filter, and is ready to serve.

The entire experience is worth studying. I hope to gain my own siphon coffee equipment to experiment and enjoy. The event was worth repeating and I encourage you to try it too!

(yes, we were the nerds that wanted a picture with the equipment, but we embrace it. Thanks to the group for being such extraordinary people and a joy to spend coffee time with!)

Home Base

This past week was spring break for our university. Seven friends and I took the week and traveled down south to the Gulf of Mexico and thoroughly enjoyed ourselves. Despite our morning cups of coffee and added caffeine kicks throughout the day, I couldn’t help but feel a little off centered the entire week. Then, discussing with one of my friends, it hit us. I had not stepped foot into a coffee shop for several days. Not only that, but I had not been behind a bar for over half a week.

Now at this point, yes you might be referring me back to my ‘workaholic’ post earlier, but truly, the absence of the coffee shop atmosphere had a slight effect on my mindset. I loved spending time with the girls and really enjoyed still having McConn coffee, but I couldn’t help feeling at times that there was still that something missing in my daily routine.

By Wednesday of that week, my other barista friend and I went in search of a coffee shop. We needed the atmosphere and with the help of Siri, finally found a company owned Starbucks and promptly sat ourselves down to enjoy and soak up the coffee as much as we could. I could help but smile a little at the situation. Here we are, enjoying the sun, sand, and surf, and yet at so many moments, all I wanted to do was get my hands on a portafilter and pull a salted cuban shot.

Mornings on the beach were easy to watch up to with a view like this. Thank the Lord for bulk coffee from McConn that woke us up every morning.

best shirt ever found at a touristy store in gulf shores.

Karra and I finally enjoying some Starbucks time. (Photo cred to Cathy!)

It was really an amazing week. Throughout the trip I realized just how much I relay on a daily coffee shop experience. It is something that is a constant in my personal and professional life. I cherish the daily interactions that I have with baristas from McConn as well as Starbucks or any other shop I visit. I think that it also demonstrates the importance of the human connection that we all strive for.

Basically, the end of the story is, I love the beach, I love my coffee shops, and if they made a espersso bar on the beach front, I’d be the first to sign up and work there. :)

Hope you all had a merry Spring Break!

Why You Will Find Me At Starbucks

Mostly spurred from a excellent article that I recently read (seriously, take ten minutes and read it, it will change your view about Starbucks and give you a whole new perspective as to how this amazing company works), I am again reminded as to why I identify myself so much with with spectacular company and how Starbucks will continue to grow and be successful in the coming years. The article discussed why Starbucks was placed within the top 50 most innovative companies and how it’s unique perspective on the industry pairs with Starbucks undisputed success.

The success that Starbucks has experienced goes far beyond that of a clever brand, past the glamorization of a cup of coffee, and creation of an “experience”. Starbucks has truly defined a major competitive advantage that I believe they have perfected, a focus on relationships. It is no small task to create a sense of ownership with every single employee in a multi billion dollar company. Down to the very last barista in the small stores, each person within this company feels a sense of ownership and has a genuine desire to add a footprint to the story of Starbucks. The best part is, each baristas does, they all make an impact to what makes this company. Starbucks would not be who it is today without the dedicated people on the front lines, working the four to ten hour shifts, representing every person on the executive board to the regulars that come in for their habitual cup of coffee.

Starbucks has defied expectations and continued to turn heads. From admitting a need to retrain on the basics and return to the core product and then, years later, branching out to instant coffee, Starbucks is the rebel child of the coffee industry. They have disregarding the industry norms and created a product that has been woven into the very fabric of our daily lives.

People said Starbucks would never make it out of Pikes Place or out of Seattle. They now have more than 17,000 stores nation wide.

People said no one would pay that much for a cup of coffee. Starbucks stood it’s ground and created an intense extended product of a “Starbucks experience” that only continues to add value to someone’s morning caffeine ritual.

People said that Starbucks would never be able to break into new markets. Starbucks now has numerous grocery lines which includes bottled drinks, ground coffee, instant coffee,  ice cream, and tea.

People said they would stop buying since the economic down turn. Starbucks has provided more than a cup of coffee for many customers during this difficult time, but they have provided a beacon of light for those in need of hope. Starbucks has instilled a sense of loyalty in billions of customers worldwide.

This company is phenomenal. I use it as an example of success and overcoming obstacles in my capstone business class on a daily basis. This company, how it runs, what it stands for, and how it has proved itself again and again, is one of the reason why I want a future within the coffee industry. I can’t wait to see what Starbucks is going to do in the next couple years and I can only hope to one day be involved in those decisions and watch the process from beginning to end.

Valentine

Happy-day-after-Valentines all. I hope Valentine’s Day cards were spread a-plenty and cheap candy was plentiful. Since my shift and I worked the morning of Valentines, we decided to deck ourselves out in candy necklaces and rings. It was a great idea, that is, until, they got wet and syrup-y and started this weird melting process. So we ate them. And had a great morning shift.

The only way to start off a morning right.